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Loop

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Use the Loop element to send users back through a set of connected steps instead of building the same sequence out repeatedly on the canvas. Connect its Repeat output back to an earlier point to form the loop body. Connect Exit to continue once the limit is reached. A journey can loop back only through a Loop’s Repeat output. Connecting any other output backward to an earlier step is rejected when you save.

  • Payment reminder retries: loop a Wait for Trigger (on the payment_completed event) and a reminder push a limited number of times, spaced by a minimum interval, until the user pays or the loop exits.
  • Re-engagement drip: loop a message plus a Time delay to send a capped number of nudges to inactive users, then continue on Exit with a different offer or a suppression step.
  • Poll until a condition changes: loop a Wait for Trigger step on its own (0 minimum interval, since the wait step already paces each pass) to keep checking for an event without building out repeated copies of the same branch.

Prerequisites

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Loop must be enabled for your account. It’s off by default. Contact Pushwoosh Support if you need it enabled.

Add and configure Loop

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  1. Place the Loop element on the canvas and double-click it to configure.
  2. Set Maximum repeats: how many times a user can go around the loop, from 1 to 100 (default 10). Outside that range, saving the journey fails with Maximum repeats must be from 1 to 100.
  3. Set Not more often than every, s: the minimum time between passes, in seconds. Leave it at 0 if the loop body already waits on its own (a Wait for Trigger or Time delay step inside the loop). Otherwise, set at least 60 seconds.
  4. Connect the Repeat output to the first step of the sequence you want to repeat.
  5. Connect the Exit output to wherever users should go once they stop looping.
  6. Click Save.
Loop configuration drawer with Maximum repeats set to 10 and Not more often than every, s set to 0

Repeat and Exit branches

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  • Repeat sends the user back into the loop body for another pass. Leave it unconnected and saving fails with Connect the repeat output of the Loop. Point it back at the Loop element itself and saving fails with The repeat output of the Loop cannot lead to the Loop itself.
  • Exit fires once a user has looped Maximum repeats times, and continues the journey from there.

Set the minimum interval

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Not more often than every, s limits how soon a user can pass through the Loop again after their last pass:

  • 0: no floor of its own. Use this when the loop body already paces users with a Wait for Trigger or Time delay step (or a nested Loop that has its own interval set) before they reach Repeat again.
  • 60 or more seconds: the Loop itself holds each pass back until the interval has elapsed since the previous one, queuing the user if they’d otherwise repeat sooner.

Typing a value from 1 to 59 snaps up to 60 immediately, as soon as you type a valid digit.

Nested loops

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You can put a Loop inside another Loop’s body. The inner loop’s own pass count resets to zero every time the outer loop starts a new pass, so Maximum repeats on the inner Loop is a per-outer-pass limit, not a running total across the whole journey.

Safety limit across all loops

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Independent of each Loop’s own Maximum repeats, Pushwoosh caps the combined number of passes through all Loop elements in a journey at 1000 per user. A user who hits this combined cap is forced out through the last Loop’s Exit branch, even if that Loop’s own limit hasn’t been reached yet. This mainly guards against deeply nested loops (for example, two 100-repeat loops nested inside each other) compounding into far more passes than either limit alone suggests.