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Create a Cloud Page

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Use this guide to create and publish a Cloud Page.

Before you start

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  • Cloud Pages is available on request. Contact Pushwoosh Support to enable it for your project.
  • Decide where to redirect users after the main action on the page, for example to a thank-you page, a results page, or any other URL.

Create a page

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  1. Go to ContentCloud Pages.
  2. Click Create cloud page.
Cloud Pages list view with Create cloud page button and page action menu options
  1. Enter the page name.
  2. Add the URL in Redirect to (after form submit). This field is required. Use it to define where users go after completing an action on the page, for example to a thank-you page or another campaign page.
Cloud Page settings form with page name field and Redirect to (after form submit) URL field

Build page content

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The drag-and-drop workflow is similar to the Drag & Drop Email Editor.

  1. Open the Content panel in the editor.
  2. Drag a block to the canvas.
  3. Edit the block content.
  4. Repeat for each required block.
  5. Click Save cloud page.
Cloud Page editor with content blocks panel and form layout on the canvas

Create a lead or submission form

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Add a form to collect contact details and other values you need for segmentation.

  1. Add a Form block.
  2. Add the fields you need. For each field, set the field type and field name, then enable Required Field for values users must provide before submit.
Cloud Page form settings showing a required toggle enabled for one of the form fields in the editor
  1. Configure the submit button.
  2. Once everything is ready, click Save cloud page.
Cloud Page form example with email and phone fields configured in the editor

What happens after form submission

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Contact profile and devices
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When a user submits the form, Pushwoosh creates or updates a contact profile in User Explorer.

For example, if the form includes an email field and a phone field, Pushwoosh registers one Email device and one SMS device. Both devices are linked under one User ID.

Contact profile in User Explorer showing Email and SMS devices registered after form submission

All other fields are saved as custom tags by field name. For example, if your form has fitness_goal and workout_frequency fields, the contact profile will show tags like fitness_goal = Boost endurance and workout_frequency = 3–4x a week.

The page code is saved in the PW_CloudPageCode tag.

Contact profile in User Explorer showing custom tags saved after form submission

Pushwoosh fires PW_FormSubmitted on every form submission. You can see it in the Events History tab on the contact profile in User Explorer. The event includes a form_code attribute that identifies which Cloud Page the submission came from, and a timestamp of when it occurred.

Form submission result view showing successful data capture and post-submit redirect flow

Use it as a trigger in Customer Journey to start welcome sequences, follow-up flows, and other automation. For example, you can build a journey that sends a welcome email immediately after a user submits a fitness quiz form, then follows up with a personalized workout plan 24 hours later.

Test the page

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After you save the page, it becomes publicly accessible via its URL. The default format is https://cloud-pages.svc-nue.pushwoosh.com/cloud-pages/v1/page/<page-code>.

  1. In the page list, open the page action menu and click Preview.
  2. Verify that the page content loads correctly and is displayed as expected.
  3. If your page includes a form, fill in the form with test data and click the submit button.
  1. Confirm that the redirect opens the expected page.
  2. Open User Explorer and confirm that the submitted user data and tags are displayed.

Edit or delete a page

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All Cloud Pages are listed in ContentCloud Pages, where you can manage and edit them.

  1. Go to ContentCloud Pages.
  2. Open the page action menu.
  3. Click Edit or Delete the page.
Cloud Pages list with page action menu options for editing and deleting a page