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Message delivery settings

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Message delivery settings decide how many messages each user receives and how fast Pushwoosh sends them. Cap the number of marketing messages per channel so overlapping campaigns don’t overwhelm users, and limit the send rate so high-volume sends go out at a steady pace.

Both are set per channel in Settings > Message delivery settings, and you can override them for individual messages.

Configure message delivery

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Global frequency capping

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Limit how many marketing messages a user receives per channel within a set period, exclude specific users, and override the limit for individual messages.

Send rate limits

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Set how many push notifications, emails, and SMS Pushwoosh sends per second, globally and for individual messages.

Global frequency capping FAQ

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Answers to common questions about how capping counts time, which messages it limits, and how setting changes affect campaigns.