App Inbox

Use the App Inbox channel element to place a message directly in a user’s in-app inbox from a journey, without going through push. Learn how App Inbox works.

참고

Requirements

App Inbox needs the Message Inbox SDK module integrated in the app: Web SDK 3.75.0, Android SDK 6.12.0, or iOS SDK 7.0.40 or later (the Carousel layout needs iOS SDK 7.1.2 or later). Users on other platforms, or on an older SDK version, skip this point — see How the App Inbox element behaves.

Drag the App Inbox element onto the canvas from Channels, then click it to open its settings. Configure the following:

Select or create App Inbox content

In Message, select an existing App Inbox preset or click Create new to build one inline, using the same layout and content fields as the Inbox Presets editor. Message type (marketing or transactional) is inherited from the preset you choose.

Set expiration

Expires after controls how long the message stays in the inbox before Pushwoosh removes it: 7, 14, 30, or 90 days, or a specific date. Default is 30 days.

Notify with push

Toggle Notify with push to also send a push notification when the message lands in the inbox. When enabled, select a push preset to send alongside.

Set frequency capping

Toggle Respect frequency capping to apply the App Inbox frequency capping channel — a counter separate from push, email, and other channels. It’s on by default.

Turning it off lets this message reach a user even if they’ve already hit their App Inbox limit for the period. Use with caution.

How the App Inbox element behaves

• The point is passed as soon as the message is placed in the inbox (Sent), not when the user opens it. Waiting for the user to open the app would stall the journey for users who don’t open it for weeks, or ever.
• Users without an inbox device — web, email, or messenger-only users — pass through the point instead of dropping off. They’re counted separately as skipped in the point’s statistics.
• If a user has several devices with the inbox module, the message goes to all of them. The sent counter counts unique people, not devices.
• Pausing or finishing the journey doesn’t recall messages already placed in an inbox. They stay until their expiration date.

Element tile and statistics

The element tile shows Reached and Reach rate (reached ÷ sent), the same pair every channel point shows, plus a Drop-offs counter and, if the journey tracks a goal event, a goal-reached counter.

For the full funnel, open the point’s detailed statistics. It reports sent, reached, read, clicked, dismissed, expired, skipped, and messages suppressed by frequency capping.

참고

There’s no branching on whether a user read or opened an App Inbox message yet. Split the journey on a different signal (an event, a tag, or a different channel’s engagement) if you need to react to inbox engagement.