Get started with the Drag & drop editor
Use this guide to go from an empty canvas to a saved email: set up your email, build the layout, style the design, then review and save. Follow the steps below, or jump to a topic when you need it.
Get started with the Drag & drop editor
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Set up your email
Choose your sending languages, and write the subject line and preheader. Recipients see these details before they even open the email.
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Build the layout
Drag content blocks onto the canvas — images, text, buttons, timers, and more. Personalize copy with Merge Tags, or use display conditions to show different blocks to different recipients.
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Style the email and set the footer
Set fonts, colors, and spacing that apply across the whole email. Add your company name, postal address, and unsubscribe link to keep the email CAN-SPAM compliant.
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Review and save
Switch to mobile view to check how the email looks on smaller screens. Run Check to catch missing fields or broken conditions, then save. Learn more. To roll back an earlier save, see Restore a previous version.
Explore the available blocks
Anchor link toHeadings, text, images, buttons, timers, and more — see every block you can drag onto the canvas and its settings.
Style your email
Anchor link toSet document, typography, and color defaults for the whole email, and configure the compliant footer.
Show content to specific recipients
Anchor link toNot every subscriber should see the same blocks. Display conditions show or hide a block based on a recipient’s Tags, so you send one email but each person sees only what applies to them. Use a single condition to hide an offer from non-members, or chain blocks with Branch so inactive buyers get a win-back message and everyone else gets a regular promo.
Apply consistent branding
Anchor link toSave your logo, colors, fonts, and block defaults once as a Brand book, then apply them to any email in one click instead of styling each one from scratch.
Use your saved email content
Anchor link toAfter you save, your email appears in Content → Email content. Use it in a one-time campaign or a Customer Journey.