📰Recommended Events for Media

Track and react to user behavior with easy-to-integrate recommended events for media apps

Below, you'll find a bunch of in-app events recommended for your app category. We based our choice on industry-specific best practices and experts' advice. By tracking these selected events, you can improve your behavioral segmentation and perform more effective, user-centric messaging campaigns.

To implement any of these or other events:

• create the Event in your Pushwoosh Control Panel, add attributes if needed;

• integrate the postEvent method into your mobile project providing the event name and attributes names are exactly the same as in the Control Panel.

JavaScript

// To use with Web Push SDK, you can integrate this code:

const Pushwoosh = window.Pushwoosh || [];
Pushwoosh.push(function(api) {
    api.postEvent("Event name", { // event name exactly as in Control Panel
    "attribute 1": "string value", // attribute name and type exactly as in Control Panel
    "attribute 2": "string value" // attribute name and type exactly as in Control Panel
  });
});

Swift

// To use with iOS SDK, you can integrate this code:

let attributes: [String : Any] = [
   "attribute 1" : "string value", // attribute name and type exactly as in Control Panel
   "attribute 2" : "string value" // attribute name and type exactly as in Control Panel
]
PWInAppManager.shared().postEvent("Event name", withAttributes: attributes) // event name exactly as in Control Pane

Objective-C

// To use with iOS SDK, you can integrate this code:

NSDictionary *attributes = @{
   @"attribute 1" : @"string value", // attribute name and type exactly as in Control Panel
   @"attribute 2" : @"string value" //attribute name and type exactly as in Control Panel
};
[[PushNotificationManager pushManager] postEvent:@“eventName” withAttributes:attributes]; // event name exactly as in Control Panel

Java

// To use with Android SDK, you can integrate this code:

TagsBundle attributes = new TagsBundle.Builder()
    .putString("attribute 1", "string value") //attribute name and type exactly as in Control Panel
    .putString("attribute 2", "string value") //attribute name and type exactly as in Control Panel
    .build()

PushwooshInApp.getInstance().postEvent("Event name", attributes); // event name exactly as in Control Panel

The samples below can be simply pasted into your app, provided there is a corresponding Event and its attributes are created in your Control Panel. Once integrated, the event data will be collected and become available in Audience -> Events -> Event statistics, and you will be able to use the event in campaign planning.

• Search

• Content read

• Form submission

• Content shared

• Content preferences

Search

Send this event when a user searches for any content in your app.

Recommended attributes:

• search_query: String

• category: String

JavaScript

// To use with Web Push SDK, you can integrate this code:

const Pushwoosh = window.Pushwoosh || [];
Pushwoosh.push(function(api) {
    api.postEvent("Search", {
    "search_query": "string value",
    "category": "string value"
  });
});

Swift

// To use with iOS SDK, you can integrate this code:

let attributes: [String : Any] = [
   "search_query" : "string value",
   "category" : "string value"
]
PWInAppManager.shared().postEvent("Search", withAttributes: attributes)

Objective-C

// To use with iOS SDK, you can integrate this code:

NSDictionary *attributes = @{
   @"search_query" : @"string value",
   @"category" : @"string value"
};
[[PushNotificationManager pushManager] postEvent:@"Search" withAttributes:attributes];

Java

// To use with Android SDK, you can integrate this code:

TagsBundle attributes = new TagsBundle.Builder()
    .putString("search_query", "string value")
    .putString("category", "string value")
    .build()

PushwooshInApp.getInstance().postEvent("Search", attributes);

Content read

Trigger this event when a user has read a specific piece of content.

Recommended attributes:

• category: String

• article_id: String

• author: String

• published_date: Date

JavaScript

// To use with Web Push SDK, you can integrate this code:

const Pushwoosh = window.Pushwoosh || [];
Pushwoosh.push(function(api) {
    api.postEvent("Content read", {
    "category": "string value",
    "article_id": "string value",
    "author": "string value",
    "published_date": "new Date()"
  });
});

Swift

// To use with iOS SDK, you can integrate this code:

let attributes: [String : Any] = [
   "category" : "string value",
   "article_id" : "string value",
   "author" : "string value",
   "published_date" : NSDate()
]
PWInAppManager.shared().postEvent("Content read", withAttributes: attributes)

Objective-C

// To use with iOS SDK, you can integrate this code:

NSDictionary *attributes = @{
   @"category" : @"string value",
   @"article_id" : @"string value",
   @"author" : @"string value",
   @"published_date" : [NSDate date]
};
[[PushNotificationManager pushManager] postEvent:@"Content read" withAttributes:attributes];

Java

// To use with Android SDK, you can integrate this code:

TagsBundle attributes = new TagsBundle.Builder()
    .putString("category", "string value")
    .putString("article_id", "string value")
    .putString("author", "string value")
    .putDate("published_date", new Date())
    .build()

PushwooshInApp.getInstance().postEvent("Content read", attributes);

Form submission

Track submissions of your in-app forms (for example, Net Promoter Score), the choice of content preferences, and other surveys.

Recommended attributes:

• form_name: String

• url: String

JavaScript

// To use with Web Push SDK, you can integrate this code:

const Pushwoosh = window.Pushwoosh || [];
Pushwoosh.push(function(api) {
    api.postEvent("Form submission", {
    "form_name": "string value",
    "url": "string value"
  });
});

Swift

// To use with iOS SDK, you can integrate this code:

let attributes: [String : Any] = [
   "form_name" : "string value",
   "url" : "string value"
]
PWInAppManager.shared().postEvent("Form submission", withAttributes: attributes)

Objective-C

// To use with iOS SDK, you can integrate this code:

NSDictionary *attributes = @{
   @"form_name" : @"string value",
   @"url" : @"string value"
};
[[PushNotificationManager pushManager] postEvent:@"Form submission" withAttributes:attributes];

Java

// To use with Android SDK, you can integrate this code:

TagsBundle attributes = new TagsBundle.Builder()
    .putString("form_name", "string value")
    .putString("url", "string value")
    .build()

PushwooshInApp.getInstance().postEvent("Form submission", attributes);

Content shared

Trigger this event when a user has shared a piece of content via social networks, email or other channels.

Recommended attributes:

• category: String

• article_id: String

• author: String

• published_date: Date

• button_id: String

• social_media: String

JavaScript

// To use with Web Push SDK, you can integrate this code:

const Pushwoosh = window.Pushwoosh || [];
Pushwoosh.push(function(api) {
    api.postEvent("Content shared", {
    "category": "string value",
    "article_id": "string value",
    "author": "string value",
    "published_date": "new Date()",
    "button_id": "string value",
    "social_media": "string value"
  });
});

Swift

// To use with iOS SDK, you can integrate this code:

let attributes: [String : Any] = [
   "category" : "string value",
   "article_id" : "string value",
   "author" : "string value",
   "published_date" : NSDate(),
   "button_id" : "string value",
   "social_media" : "string value"
]
PWInAppManager.shared().postEvent("Content shared", withAttributes: attributes)

Objective-C

// To use with iOS SDK, you can integrate this code:

NSDictionary *attributes = @{
   @"category" : @"string value",
   @"article_id" : @"string value",
   @"author" : @"string value",
   @"published_date" : [NSDate date],
   @"button_id" : @"string value",
   @"social_media" : @"string value"
};
[[PushNotificationManager pushManager] postEvent:@"Content shared" withAttributes:attributes];

Java

// To use with Android SDK, you can integrate this code:

TagsBundle attributes = new TagsBundle.Builder()
    .putString("category", "string value")
    .putString("article_id", "string value")
    .putString("author", "string value")
    .putDate("published_date", new Date())
    .putString("button_id", "string value")
    .putString("social_media", "string value")
    .build()

PushwooshInApp.getInstance().postEvent("Content shared", attributes);

Content preferences

Fire this event when a user chooses a specific topic they are interested in.

Recommended attributes:

• topic: String

JavaScript

// To use with Web Push SDK, you can integrate this code:

const Pushwoosh = window.Pushwoosh || [];
Pushwoosh.push(function(api) {
    api.postEvent("Content preferences", {
    "topic": "string value"
  });
});

Swift

// To use with iOS SDK, you can integrate this code:

let attributes: [String : Any] = [
   "topic" : "string value"
]
PWInAppManager.shared().postEvent("Content preferences", withAttributes: attributes)

Objective-C

// To use with iOS SDK, you can integrate this code:

NSDictionary *attributes = @{
   @"topic" : @"string value"
};
[[PushNotificationManager pushManager] postEvent:@"Content preferences" withAttributes:attributes];

Java

// To use with Android SDK, you can integrate this code:

TagsBundle attributes = new TagsBundle.Builder()
    .putString("topic", "string value")
    .build()

PushwooshInApp.getInstance().postEvent("Content preferences", attributes);