Email templates library
Pushwoosh offers ready-made email templates to streamline your campaign creation process. Whether you’re welcoming new users, re-engaging inactive customers, or sending order confirmations, these pre-built templates save time and ensure effective communication. You can easily customize each template to suit your needs.
To get started with email templates, go to Content → Email content → Create email content and select Use a template.
Below you can explore the templates and some best practices on how to use them.
Abandoned cart
What you can do
Re-engage users who left items in their cart by sending a personalized reminder email. Highlight their selected items and encourage them to complete the purchase.
Segment
Users who added items to their cart but didn’t complete the purchase. Learn more about creating Segments
Best time to send
Send within 1–2 hours after cart abandonment to maximize recovery chances.

Appointment reminder
What you can do
Send timely reminders about upcoming appointments. Include appointment details and options to reschedule if needed.
Segment
Users who have booked an appointment through your app or service. Learn more about creating Segments
Best time to send
Send 24 hours or a few hours before the scheduled appointment time.

Birthday promo offer
What you can do
Celebrate your customers’ birthdays with a personalized email and exclusive discount offers. Build loyalty with thoughtful messaging.
Segment
Users with an upcoming birthday. Learn more about creating birthday and anniversary segments
Best time to send
Send on the day of their birthday or a few days before to build anticipation. Learn more about creating birthday and anniversary campaigns

Order confirmation
What you can do
Automatically send confirmation emails after an order is placed. Include order details and tracking information to reassure customers.
Segment
Users who just completed a purchase.
Best time to send
Send immediately after the order is confirmed.

Re-engagement
What you can do
Reconnect with inactive users with an exciting offer or content to spark their interest and encourage them to return to your app or website.
Segment
Users who haven’t interacted with your app or emails in a specified time frame (e.g., 30 days).
Best time to send
Send after a period of inactivity, such as 30–60 days.

Welcome to app
What you can do
Welcome new users with a warm email introducing them to your app. Highlight its key features and share tips to encourage engagement.
Segment
All newly registered users.
Best time to send
Send immediately after the user’s first login or registration.
