Email templates library

Pushwoosh offers ready-made email templates to streamline your campaign creation process. Whether you’re welcoming new users, re-engaging inactive customers, or sending order confirmations, these pre-built templates save time and ensure effective communication. You can easily customize each template to suit your needs.

To get started, go to Content → Email content → Create email content and select Use a template.

Below you can explore the templates and some best practices on how to use them.

Abandoned cart

What you can do Re-engage users who left items in their cart by sending a personalized reminder email. Highlight their selected items and encourage them to complete the purchase.

Segment Users who added items to their cart but didn’t complete the purchase. Learn more about creating Segments

Best time to send Send within 1–2 hours after cart abandonment to maximize recovery chances.

Appointment reminder

What you can do Send timely reminders about upcoming appointments. Include appointment details and options to reschedule if needed.

Segment Users who have booked an appointment through your app or service. Learn more about creating Segments

Best time to send Send 24 hours or a few hours before the scheduled appointment time.

What you can do Celebrate your customers’ birthdays with a personalized email and exclusive discount offers. Build loyalty with thoughtful messaging.

Segment Users with an upcoming birthday. Learn more about creating birthday and anniversary segments

Best time to send Send on the day of their birthday or a few days before to build anticipation. Learn more about creating birthday and anniversary campaigns

Order confirmation

What you can do Automatically send confirmation emails after an order is placed. Include order details and tracking information to reassure customers.

Segment Users who just completed a purchase.

Best time to send Send immediately after the order is confirmed.

Re-engagement

What you can do Reconnect with inactive users with an exciting offer or content to spark their interest and encourage them to return to your app or website.

Segment Users who haven’t interacted with your app or emails in a specified time frame (e.g., 30 days).

Best time to send Send after a period of inactivity, such as 30–60 days.

Welcome to app

What you can do Welcome new users with a warm email introducing them to your app. Highlight its key features and share tips to encourage engagement.

Segment All newly registered users.

Best time to send Send immediately after the user’s first login or registration.