# Chrome web pushes

Chrome Web Push Notifications are perfect for reaching your website audience on both desktop and Android devices. **With more than 50% market share** in desktop and mobile web browsers, Chrome is an unrivaled launchpad for engaging and running efficient brand campaigns.

Moreover, Rich Notifications support makes Chrome **the most attractive marketing platform** for launching extremely effective campaigns using visual communication and interaction-based push notifications. With the large image and custom buttons support it brings web user experience to the whole new level.

<img src="/web-push-notifications-chrome-web-pushes-1.webp" alt=""/>

Mobile user experience is no different from native Android push notifications and is run by the very same code. Users are asked to opt-in once on your website – and then receive regular push notifications that direct them to your site in Chrome.

<img src="/web-push-notifications-chrome-web-pushes-2.webp" alt=""/>

## Chrome Rich Notifications

Chrome Rich Pushes include two great features - large image support and custom buttons. Let's explore what you can achieve with them!

### Increase web push CTR

Adding a visual communication channel along with the text allows you to get **more attention** from your users and therefore, boost the effectiveness of your marketing campaigns. Visual communication is **easy to understand and easy to use**. Just one simple step - add the image URL when you create a campaign and get the substantial CTR growth.

<img src="/web-push-notifications-chrome-web-pushes-3.webp" alt=""/>

### Increase conversion rate

Conversion is another part of a successful marketing campaign, and with the custom buttons support you can increase it greatly. Using **custom buttons with URLs to add call2action** will allow you to extend the limits of what you can achieve with web pushes. Direct your users to whatever pages you want - from shopping carts to hidden pages with special offers.

<img src="/web-push-notifications-chrome-web-pushes-4.webp" alt=""/>

Our Web SDK 3.0 supports it out-of-the-box so that you can start benefit from it right away, the integration process is **super easy**!